Privacy Policy - Guild Dividend

1. Introduction

At GuildDividend.com (“we,” “us,” or “our”), your privacy and the protection of your personal data are of paramount importance. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal data in accordance with applicable data protection laws, including the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the California Consumer Privacy Act (“CCPA”). Through this policy, we reaffirm our firm commitment to respecting your privacy rights and processing your personal data transparently and securely.

2. Scope and Role of Data Controller

This Privacy Policy applies to all personal data collected through the use of the GuildDividend.com website and related services. GuildDividend.com acts as the data controller for the personal data it collects and determines the purposes and means of its processing, pursuant to applicable data protection regulations.

3. Categories of Data We Process

We collect various categories of personal data to provide and improve our services, communicate effectively, and meet our legal obligations. The types of data we process include:

a. Usage Data
– Includes information such as browser type, IP address, device information, access times, pages viewed, navigation paths, and session durations.
– Collected through your interaction with our website and services.

b. Account Data
– Includes name, postal address, email address, phone number, and login credentials.
– Provided at the time of registration or when creating an account.

c. Profile Data
– Includes purchase history, browsing behavior, preferences, and interests.
– Used to tailor services, offers, and content to user preferences.

d. Communication Data
– Includes records of your interactions with us such as customer service inquiries, support tickets, and correspondence.
– Used to manage inquiries and improve communication.

e. Technical Data
– Includes device identifiers, operating system versions, screen resolutions, language settings, and browser configurations.
– Collected through automated systems to ensure compatibility and security.

f. Transaction Data
– Includes payment card information (processed by secure payment gateways), delivery address, purchase history, and billing information.
– Used to complete transactions and provide services.

g. Preference Data
– Includes consents for marketing communications, newsletter subscriptions, and recorded product interests.
– Maintained to honor preferences and comply with consent requirements.

4. Legal Bases for Processing

We process personal data in accordance with the following lawful bases under GDPR and equivalent U.S. legal standards:

– Consent: Where you have provided explicit and informed consent (e.g., subscribing to our newsletter).
– Contractual Necessity: Where processing is needed to fulfill contractual obligations or take pre-contractual steps (e.g., account creation, order fulfillment).
– Legal Obligation: Where processing is necessary to comply with legal or regulatory obligations.
– Legitimate Interests: Where we rely on fair and balanced business interests that do not override your privacy rights (e.g., fraud prevention, improving user experience).

5. Your Data Protection Rights

You have the following rights under applicable data protection laws:

– Right of Access: You may request access to your personal data.
– Right to Rectification: You may request corrections to any inaccurate or incomplete data.
– Right to Erasure (“Right to be Forgotten”): You may request deletion of your personal data, subject to legal limitations.
– Right to Restrict Processing: You may request limitation of processing in certain situations.
– Right to Data Portability: You may request to receive your personal data in a structured, commonly-used format and have it transferred to another data controller.
– Right to Object: You may object to processing based on legitimate interests or direct marketing.
– Right to Withdraw Consent: Where processing is based on consent, you may withdraw that consent at any time.

To exercise any of the above rights, please contact us at [email protected].

6. Security Measures

We implement a comprehensive suite of appropriate technical and organizational measures to safeguard your data:

– Encryption of data in transit and at rest
– Role-based access controls and secure authentication
– Regular data backups and integrity checks
– Staff training on data privacy and information security
– Network monitoring and intrusion detection systems

Despite these precautions, no method of transmission over the Internet or method of electronic storage is absolutely secure; thus, we cannot guarantee absolute protection of your data.

7. International Data Transfers

In the course of operating our services, your data may be transferred to and processed in countries outside your jurisdiction, including countries that may not provide an equivalent level of data protection. Where applicable, such transfers are protected through the use of:

– Standard Contractual Clauses approved by the European Commission
– Binding Corporate Rules (where relevant)
– Any other lawful transfer mechanisms recognized by applicable authorities

We take all reasonable steps to ensure your personal data is handled in compliance with relevant laws regardless of location.

8. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes for which it was collected and to comply with legal, accounting, or reporting obligations.

– Usage and Technical Data: retained up to 12 months for performance analysis
– Account and Profile Data: retained for the life of the user account and up to 6 years afterward for legal/regulatory purposes
– Transaction and Communication Data: retained for up to 7 years as required by financial and tax regulations
– Preference Data: retained for as long as consent remains valid or until revoked

9. Cookie Policy

GuildDividend.com uses cookies and similar tracking technologies for several purposes, including ensuring the website functions properly and enhancing user experience. These include:

– Essential Cookies: Required for website functionality, including login and navigation.
– Functional Cookies: Enable personalization such as language choices and remembered preferences.
– Performance Cookies: Collect aggregated analytical data (e.g., visitor counts, page views) to optimize performance.
– Analytics Cookies: Used by integrated third-party services (e.g., Google Analytics) to understand visitor usage patterns.

10. Cookie Management and Legal Compliance

In compliance with GDPR and CCPA, GuildDividend.com provides you with transparent cookie controls. Upon your first visit, you will be prompted to manage your cookie preferences. You can update or withdraw your consent at any time via our cookie management tool or by modifying your browser settings.

For California residents, cookies that qualify as “sale” under CCPA can be opted out of through our “Do Not Sell My Personal Information” mechanism accessible on our homepage.

11. Children’s Privacy

GuildDividend.com does not knowingly collect or solicit personal data from individuals under the age of 13. If we become aware that a child under 13 has provided us with personal information, we will take immediate steps to delete such data. If you believe we may have collected data from a child, please contact us at [email protected].

12. Policy Updates

We may revise this Privacy Policy periodically to reflect operational, legal, or regulatory changes. Where material changes are made, we will prominently notify users via the website and, where required, obtain renewed consent. Continued use of our site and services constitutes acceptance of the updated policy.

13. Contact Information

For any questions, concerns, or requests related to this Privacy Policy or your personal data, please contact our Privacy Officer at:

Email: [email protected]
Website: https://www.guilddividend.com

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We are committed to full compliance with applicable data protection laws, including GDPR and CCPA. If you have any privacy concerns or believe your privacy rights have been infringed, please do not hesitate to reach out to us.